Site Areas allow you to curate search results by increasing or decreasing the importance of certain site areas by URL patterns, as well as exclude content.
For example, you can decide to boost your product pages higher in the search results and lower the importance of your press releases.
The default ranking is 100%. To boost, select a weight higher than 100%. To reduce ranking, choose a weight under 100%.
To set up site area weights:
Please note that these patterns will be matched against URLs in the order they are listed. Arrange the list so that the highest priority patterns are on the top and don’t put too generic URL paths above specific ones.
Site area weights are wildcards by default. Site areas can be defined with regular expressions with a regex: prefix. For example, regex:.*contact-us$ would match all the URLs ending with contact-us.
This feature has been designed so that there’s as little maintenance as possible for you as the site owner. When creating new content, you don’t need to worry about how it’ll appear in the search; once you’ve decided your weight rules, you’re all set.
You can exclude an entire site section or a single page using 1) Site areas to set exclusion rule and 2) updating the status of the indexed to excluded with the Index tools re-crawl with the following instructions:
Recrawl for changes to be visible.
For more information visit our documentation on exclusions.