Date boost allows for increasing the ranking of pages with the most recent published date amongst the search results. In addition, the date boost allows for adjusting the decay time of the date boost.
For instance, you can amplify the importance of recent product reviews, announcements, and news articles. Increasing the decay time, on the other hand, allows for extending the date boost to a series of content, such as reports, that span over a longer time.
Please note that you need to specify the publishing time on the web page; otherwise, the indexing date of the web page is used.
The Date boost user interface consists of a Graph, Maximum multiplier, and Multiplier decay/day values.
Below the switch, you will find the search results used to monitor real-time how modifying the Date boost affects the search results.
The Date boost tool is comprised of two modifiable properties: Maximum multiplier and Multiplier decay/day. The decay value will be subtracted from the multiplier value daily, reducing the boost over time. For example, if the Maximum multiplier property is set to 10, and the Multiplier decay/day is set to 0.75:
To modify the date boost values, follow these instructions:
The editor opens.